This was one of those assignments where you are sent in blind except for the headline. I knew the story was about the psychology of the workplace, which for most self employed photographers is something they know absolutely nothing about. Well, except that my ID and SuperEgo don’t throw away their leftovers in the home office lunchroom refrigerator…
Immediately upon arrival and setting up I find out that the individual portrait idea I had was not going to fly: the crew was a team and needed to stay together. No individual portraits.
I would like to say I came up with this solution all on my own but we all know where it is cribbed from. Sometimes it is helpful to be able to invoke the deity of “Avedon” to support your harebrained schemes.
I think it splits the difference, individuals in a group. Thanks to TAG creative for letting me in the door.
Full story here. BTW don’t be shocked by the color in the article. I get paid just the same.
these are great! i think this “compromise” may have turned out better than the original idea of single portraits (because after all, the story is all about the relationship between the individual and the workplace group, is it not?). next up, the fold out vanity fair cover of young hollywood. move over annie lebowitz!
Nice way to shoot the portraits and give it a different look. Did you actually shoot med format for NYT? Or is this Photoshop effect? Sorry to ask!